”The Derrie-Air campaign is a fictitious advertising campaign created by Philadelphia Media Holdings to test the results of advertising in our print and online products and to stimulate discussion on a timely environmental topic of interest to all citizens. All names, identities, characters, persons, whether living or dead, companies, situations, offers, products, services, and other information appearing in this campaign and the associated website are fictitious. Any resemblance to real or fictitious names, identities, characters, persons, whether living or dead, companies, situations, offers, products, services, or other information, is purely coincidental and unintentional. In other words, smile, we’re pulling your leg.”